A spoof of the Dove Evolution film. ?Slob Evolution? was blogged around the world... more »
A spoof of the Dove Evolution film. ?Slob Evolution? was blogged around the world with over a million hits online plus becoming a huge You-Tube success. The film was seeded by only being emailed to 30 people on one day.
Apart from entertaining, the aim of this film was twofold. Firstly to promote the presence of Blink Productions, a traditional commercials? production company, to the online community. Secondly, to prove that a relevant and great piece of content needs no money spent on seeding. Proving itself to be a true 'viral'. « less