This is a classic. Burt Reynolds in a Tron suit seemed to be the most logical image Capcom could use for the cover. MegaMan fans cry in the shower about it to this day.
Dramatic re-enactment of the marketing meeting:
Capcom Marketing Guy: Hey, I need you to whip up some box artwork for a new state-of-the-art high-resolution Game Pak weâve got. Itâs called Mega Man.
Artist: Whatâs it about?
Capcom Marketing Guy: Beats me, some guy whoâs like ... this man with ... mega powers, I guess. Heâs like Superman I think, but he wears blue armor and has this arm cannon thing.
Artist: OK, well, Iâll just draw a picture of a syphilitic old man wearing blue and yellow armor because I really like the color yellow. Also, instead of armor, Iâll just give him a futuristic t-shirt with extra long sleeves that bunch up near the shoulders and elbows. I donât know what an "arm cannon" is, so Iâll just give him a ray gun pistol and have him hold it at this really awkward angle. Oh, and Iâll put this white burst of light behind his prominently exposed crotch and have him standing in a field of giant colored contact lensesâ¦
Capcom Marketing Guy: (interrupting) Yeah sure, do all that, and add like a futuristic Tron Tic-Tac-Toe thing in the background while youâre at it. OK, gotta go to my private yacht and snort coaine off the boners of 12 year old Thai boys! Bye!