Rock the Vote’s mission is to engage and build the political power of young people in order to achieve progressive change in our country. Rock the Vote uses music, popular culture and new technologies to engage and incite young people to register and vote in every election. And we give young people the tools to identify, learn about, and take action on the issues that affect their lives, and leverage their power in the political process. We are creative, effective, and controlled by nobody’s agenda but our own – we tell it like it is and pride ourselves on being a trusted source for information on politics. We empower the 45 million young people in America who want to step up, claim their voice in the political process, and change the way politics is done. In 2009 we will focus on three core programs * 2009 Elections Young voters turned out in record numbers in 2008, and we are just getting started. We continue to register and mobilize young voters in critical elections in key states and cities in 2009. * Issue Advocacy We are working to educate, engage, and mobilize young people to affect change and enact policy priorities in the White House, Congress, state legislatures, and city councils. Elected leaders will come to understand that our votes were just the beginning; young people also demand results and are willing to push for them in new and creative ways. We rocked the vote in 2008; now it is time to rock their vote. * High School Civics For the past 30 years, civics education has been systematically cut from public schools. We are working with educators, artists, elected officials, and students to offer an engaging curriculum that demystifies the political process and empowers young people even before they can vote.