Search Sanitizer is a reputation management company. This means we help rich people control what appears when others query their names on search engines. For example, when your dentist gets arrested for DUI. In dozens of US states his mugshot will be posted, and re-posted on multiple websites. That is going to be bad for his business. Not to mention that his membership to the country club will be in jeopardy. He calls us and we make the negative links fall out of the top results. Mugshots are deleted and/or suppressed. When people proceed to search for him they will not find DUI arrest records or mugshots in the top results.