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December 17, 2014
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AMC Launching Subscription Movie Pass Service, What's the Next Subscription Service?

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Seeing a movie in a movie theatre is a chore. You have to get up out of your climate controlled bed, take a train or car or bus (which all cost money!) to the movie theatre, then sit and watch a movie with a hundred strangers whose chatting, sniffling, and coughing you control 0% of. It’s not a surprise that with all of these drawbacks, movie attendance is in a sharp decline.

With curbing that decline in mind, AMC recently announced a new service they will be testing out that allows big time movie geeks to see up to one movie a day for a monthly price of $45 (there’s also a $35/month package that is for people who have slightly more responsibility due to jobs or families or anything else to do on any given night of the month). AMC is launching the service starting next month in Boston and Denver and will be expanded based on how it goes in those cities.

That’s great but, as I said before, I’m not a huge movie-head and I don’t want to go to a movie theater every day and listen to people chat about how pretty an actress is during Birdman or whatever. But this move by AMC is a clear sign that subscription service is where it’s at. People no longer want to pay for things one by one, they want to give their credit card number to a website and then be able to consume as much or as little as they want, whenever they want, while the company quietly takes small amounts of money out of their bank account at regular intervals so they never have to worry about it again. In that vein, here are five subscription services I wouldn’t mind seeing:

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-Chipotle
Why do I have to go through the process of ordering, watching them make, and then paying for my burrito every time I want one. A subscription service would allow me to walk into whatever Chipotle I happen to be passing (there’s one every block in Manhattan), flash my pass, and walk out with a burrito, no money exchange necessary. And also I could take one bite and throw the rest in the trash with no harm done to my pocketbook because products are no longer of value, the value lies in my unfettered access to them without the responsibility of ownership.

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-Batting Cages
If I could stay in the batting cage for a couple hours, get a thousand or so swings in one day, and then not show up for a few weeks because my arms are about to fall off, that would be HUGELY convenient for me. And I don’t like the dirty tokens they make you use.

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-Barnes & Noble
This would be like a library but you pay like $10/month to not have to feel poor.

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-Blue Jeans
I’m constantly misplacing, forgetting, or wearing these babies out and it would be fantastically convenient if I could just pick up some blue jeans whenever I needed them then return them at the end of the night. It would also save on drawer space.

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-Mets Games
I’d like to be able to pop in for a few innings whenever it’s convenient for me and then leave when I get bored, angry, hungry, thirsty, or want to smoke a cigarette. Just charge my card once a month and I’ll show up when I can.

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